Travel SALES are they just too expensive?

It’s that time of year where those who are savvy hold out for that elusive discount on the purchase they put off before Christmas.

Also, January to March are traditionally the busiest booking periods for people looking to secure their Summer / Annual holidays.

Everyone loves a Sale, as we know we are getting the best price for the product we want, right?

Perhaps, yes! However, in travel things can be a little more complicated. I won’t bore you with terms such as; Yields, R&R models, distribution models, ancillary and upsell business, run rates and dynamic pricing. Let us just say it as it really is, if a travel company has to promote a sale then it’s usually for 1 or 3 reasons.